Ovia Health by Labcorp: Expanding the future of women’s health

For over 12 years, Ovia Health has supported more than 22 million women and families on their reproductive health journeys—from preconception and pregnancy to postpartum and beyond.
This summer marks an exciting new chapter: Ovia Health is now Ovia Health by Labcorp.
This rebrand reflects our deeper integration with Labcorp, a global leader in diagnostic testing and women’s health innovation. While our name is evolving, everything that makes Ovia trusted and valuable remains the same:
- Our digital platform that women rely on
- Our personalized, data-driven approach to support
- Our commitment to supporting women through every stage of life
One seamless experience across women’s health
Along with our new name, we also recently unified our full pregnancy and reproductive health experience into a single app—making the user journey smoother than ever.
From preconception and fertility to pregnancy and postpartum, Ovia Health by Labcorp supports the full continuum of women’s health. Unlike other digital health solutions that introduce fragmented approaches by providing point solutions focused on a single point in time, Ovia Health by Labcorp is designed to bridge gaps, not add new ones. We understand that women’s health—from metabolic and mental health to reproductive care—is interconnected and often spans decades.
Our platform extends beyond reproductive health to support:
- Preventive care and general health
- Chronic condition management
- Perimenopause and menopause
In addition, our product roadmap reflects our expanded commitment to holistic women’s health beyond reproduction. We’re planning to build new solutions focused on conditions that disproportionately or uniquely impact women, such as:
- Bone health
- Breast health
- Cardiovascular health
- Cervical health
What’s next?
A lot has changed in four years. Since joining Labcorp in 2021, the possibilities for integrated women’s health care have expanded exponentially. Labcorp’s leadership in diagnostic testing, clinical research, and patient data touches 95% of the U.S. population, amplifying the possibilities to deliver smarter, more connected solutions.
This need is urgent: studies show more than half of women’s health needs fall outside reproductive and sexual health¹, spanning many conditions that affect women uniquely.
Moreover, nearly 70% of healthcare decisions are influenced by lab results²—highlighting the essential role diagnostics play in prevention, early intervention, and improving long-term outcomes.
As Ovia Health by Labcorp, we remain dedicated to delivering high-quality, personalized support for women at every stage of life—while expanding access, enhancing insights, and driving better outcomes across the board and further integrating into Labcorp’s portfolio of women’s health solutions.
Because when women have the right tools, data, and support, their health journeys aren’t just better—they’re stronger, smarter, and more empowered than ever.
Learn how you can get started today.
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